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We never think of marketing as a 1-touch experience so we did our Christmas mailing as a 5-Touch Campaign. 5 easy touches created better results fast! This program was creative, inexpensive and easy to execute. In the past this kind [...]
CSG Direct Mail CEO, Michael Hemphill; is teaching modern casino direct mail personalization workshops at Raving’s 14th Indian Gaming National Marketing Conference January 30th – February 1st, 2012.
Learn modern personalization secrets from a variable data casino industry veteran. Learn how to create much higher response casino direct mail programs.
Michael [...]
Some of our customers direct mail pieces were crushed so badly in the belted mail transport equipment that the foiling inside the folded mailers were shredded off and stuck to the other side of the mailer. This cannot be done with less than 260 degrees. What the…?
We believe it is the OCR equipment [...]
The US Postal Service reports that CSG Direct Mail has mailed 29 million pieces of mail since March 20, 2011 resulting in 113 million scans from USPS Confirm. This has created one of the largest US Postal Service oriented data collections by a private party in US History completed by CSG Direct Mail.
This data [...]
We love our clients and we are blessed that they love us too.
Here is a note from one of our clients.
I’ve worked with CSG Direct for many years, and they are absolutely the best mail partner a casino could hope for. They are innovative Leaders at what they do and [...]
We love our clients and we are blessed that they love us too.
Here is a note from one of our clients.
CSG Direct is so easy to work with. They just know how the casino business works and “they get it”. In my 15 years of working with CSG, they have never [...]
Continue Reading →We love our clients and we are blessed that they love us too.
Here is a note from one of our clients.
CSG makes me successful and our company shines because of their diligence. Nothing goes out to our players unless it is perfect. I love CSG Direct!
Jeri St. Onge
[...]
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